What's in a Name? How 2026's Sequel Naming Chaos Is Confusing Players and Killing First-Week Sales
Is it a sequel, a reboot, a soft relaunch, or just... a game with a word in the title? Publishers in 2026 can't seem to agree on how to name their follow-ups, and the confusion is genuinely hurting discoverability at a time when attention is already the scarcest resource in gaming. We break down the naming crisis nobody in the industry wants to talk about.